The food story of Minamiuonuma, where snow circulates

scroll down

Snow is the source of everything in this town.

Steam rising from the Sea of ​​Japan was carried by the westerly wind and became cold air.
By staying in the Tanigawa mountain range on the border between Gunma and Niigata prefectures,
A lot of snow falls in Minamiuonuma.
The culture of fermentation was born to survive the long winter.
The abundant meltwater is used to produce rice, sake, and koji.
Furthermore, skiing and snowboarding tourism that takes advantage of the snow will become popular.
This land exists entirely thanks to snow.
Snow is important to us all. Let's take a look at the stories surrounding it.

Land with around the snow

MOUNTAIN

Surrounding Minamiuonuma, as if surrounding the city
Tanigawa mountain range, Echigo Sanzan, Mt. Makihata, etc.
A series of famous peaks.
The snow that fell on the mountain melted
You will be sucked into the mountain's powerful interior.
And over the years
It seeps into the bedrock and is rich in minerals.
The meltwater flows from the stream into the river.
Snow mountain
Ishiuchi Maruyama Ski Resort
Snow mountain
river
Ear of rice
Fish

RIVER

Many streams flow at the foot of the mountain.
Noborigawa River, Osawagawa River, etc.
Supporting the lives of local people
There is a beloved river.
And it runs north to south through the center of the Uonuma Plain.
It connects to the Uono River, which has a lot of water.
It flows into the Sea of ​​Japan.

OCEAN

It joins the Shinano River, the longest in Japan
The waters of the Uono River flow into the Sea of ​​Japan,
Become part of the ocean.
And when the seawater evaporates, it is carried by the winds blowing from the west.
I return to Minamiuonuma again.
Snow travels in a circular cycle between the mountains and the sea.
Sunset sea
Sea and City

SNOW AROUND
THE MOVIE

Snow and food story

STORY-1
Sake brewing
Hakkaisan Brewery, located in Minamiuonuma City, is the brewery that produces the sake "Hakkaisan."
It has a light and refreshing taste, but also has the rich aroma of sake.
It is stocked by restaurants across the country and is loved by people as a drink that enhances the flavor of food.
The goal of Hakkaisan sake is to create a sake that is delicious whether served hot, at room temperature, or chilled, and that you will never tire of drinking.

Hakkaisan Brewery: Making sake using abundant underground water

Sennen Kojiya: Turning the fermentation culture of snow country into products

STORY-2
Sennen Kojiya Amazake
A year in Uonuma revolves around the long winter.
Grain seeds are sown in the spring to survive the winter, grown in the summer, and harvested in the fall.
There is a culture of preserving these foods by soaking them in sake lees or koji.
That is fermentation culture.
Each village and each household has its own unique pickles and seasonings, which have been passed down to the present day...
STORY-3
Scooping the polished rice by hand
Hironobu Komagata, who runs a farm in the Okuwabara district of Minamiuonuma City, mainly grows rice and watermelons,
He is a 42-year-old farmer who is still considered young.
In his 20s, he won the world DJ championship.
He has an unusual career history, having worked in an industry completely unrelated to agriculture.
Then, when he began to feel that his talent as a DJ was reaching its limits, he discovered rice farming.
"After winning the world championship, I also participated in other competitions, but the results didn't go as expected...

Komagata Farm: Snow makes the rice fields taste better

Local Best Spot for Snow and Food

spots 1
Overlooking the Uonuma Plain
Ishiuchi Maruyama Snow Garden
Ishiuchi Maruyama Snow Garden
This is a new spot in Ishiuchi Maruyama where you can fully enjoy the charm of snowy mountains even if you don't ski. The complex is centered around a dome tent and snow terrace where you can relax in an open space with a panoramic view of the snowy scenery of the Uonuma Plain and the Echigo Sanzan mountains. It also has a cafe serving a limited menu made with local ingredients and koji, and a full range of snow activities such as sledding.
spots 2
A selection of delicacies from the snow country
Uonuma Village
Uonuma Village Drone
At the foot of the sacred Mount Hakkai, in Nagamori, Minamiuonuma City, lies Uonuma no Sato, run by Hakkaisan Brewery, one of Japan's leading sake breweries. The Daini Kowa Brewery, which produces Hakkaisan sake, is home to a cafe, a shop, a soba restaurant and other relaxing spots where you can enjoy all five senses. This is a recommended spot where you can experience Uonuma and the beautiful colors of the four seasons.
spots 3
Enveloping the city
Let's go see the huge sea of ​​clouds
sea ​​of ​​clouds
Minamiuonuma is a basin with large temperature differences between day and night, and is a producer of delicious rice, as well as a city where you can see a magnificent sea of ​​clouds. Of the many spots in the city, one that is particularly recommended is Mount Sakado, located in the center of the city. If it rains the day before in late autumn and the next day is clear and sunny, you can see a huge sea of ​​clouds enveloping the city just an hour from the trailhead.
TAKE FREE

The booklet version of "Snow Around" is now available for free!

SNOW AROUND booklet
SNOW AROUND booklet
SNOW AROUND booklet
SNOW AROUND booklet
SNOW AROUND booklet
SNOW AROUND booklet
SNOW AROUND booklet
SNOW AROUND booklet

A booklet compiling the story of "Minamiuonuma's Snow and Food" is being distributed free of charge throughout the prefecture.
We hope that this booklet will serve as a gateway to Minamiuonuma for you.